Privacy Policy

Information You Give Us

• Messages and requests — your name, email, phone number, and what you write when you use our contact form, request a listing change, or ask about advertising.
• Owner and advertiser accounts — your email, name, role, and the facilities you manage.
• Payments — advertiser payments are processed by Square. Card numbers are entered in Square's secure form and never reach our servers; we keep only the card brand, last four digits, and billing status.

Please don't send us medical details. We don't need them to help you find a facility.

Information Collected Automatically

• Usage and device information — pages viewed, the site you came from, browser and device type, and your IP address, as recorded by our servers and our analytics tool (see Analytics).
• Approximate location — we estimate your city or state from your IP address using a location database stored on our own servers (GeoLite2 by MaxMind). Your IP address isn't sent to anyone to do this, and we don't collect precise (GPS) location.
• Location you choose — if you set a location on our site, we remember it in a cookie.
• Listing and call statistics — we count profile views, clicks, and taps on phone numbers to report totals to facilities and advertisers. These counts aren't tied to your identity.
• Tracked phone calls — some phone numbers on our sites are tracking numbers that forward to a treatment provider (see "Call tracking" below).

We use a small number of cookies that are needed for the site to work: a session cookie (for forms, sign-in, and security), a cookie that remembers a location you choose, and a cookie that remembers if you opted out on our Your Privacy Choices page. We don't use advertising cookies or cross-site tracking. Our analytics tool sets its own cookie to count repeat visits (see Analytics).

Our pages load fonts from Google Fonts, and payment pages load Square's secure card form; those services receive your IP address and browser information when they deliver their files.

• To run the directory, including showing listings and ads relevant to your approximate location.
• To respond to messages and review listing requests.
• To operate owner and advertiser accounts, process payments, and send receipts and service emails.
• To measure and report how listings and ads perform, in totals.
• To keep our sites secure, prevent spam and fraud, and meet legal obligations.

We don't use information about what you view to build advertising profiles about you, and we don't show ads based on your health interests — location-based ads use only your approximate location or the location you choose.

Some state laws, such as Washington's My Health My Data Act and Nevada's consumer health data law, treat information that could reveal someone's health interest — like visiting a treatment directory — as consumer health data. For those purposes:

• What we collect — the categories described above, which may show that you looked at treatment options.
• Why — only to provide the directory, respond to you, keep our sites secure, and report totals to facilities and advertisers.
• Who receives it — only the service providers listed above (including our analytics provider, which receives the address of the pages you view, but not for visitors in Washington or Nevada on pages about treatment), the facility you choose to contact, or as required by law.
• We don't sell it, we don't use it for targeted advertising, and we don't collect precise location.
• Your rights — you can ask whether we have your consumer health data, see it, have it deleted, or withdraw consent, as described below.

• Access, correct, or delete — use the request form on our Your Privacy Choices page, or email [privacy/legal email], to ask what information we have about you, or to correct or delete it. We'll verify the request and respond within the time required by law (generally 45 days).
• Location — you can change or clear a location you set at any time, and you can use the site without setting one.
• Emails — service emails to owners and advertisers are needed to run your account; you can stop any optional emails using the link in them.
• Opt out of sale, sharing, and targeted advertising — we don't sell personal information or share it for targeted advertising, but you can opt out anyway on our Your Privacy Choices page (linked at the bottom of every page), and we'll keep your choice on record. We treat a Global Privacy Control (GPC) signal from your browser as an opt-out, wherever you live; if you're signed in to an owner account, we save it on the account too.
• State privacy rights — depending on where you live (for example California, Colorado, Connecticut, Virginia, Washington, or Nevada), you may have additional rights, including the right to appeal a decision about your request. To appeal, reply to our response or email [privacy/legal email]. We won't treat you differently for using your rights.

Our sites are meant for adults looking for treatment for themselves or someone else. We don't knowingly collect personal information from children under 13. If you believe a child has sent us information, contact us and we'll delete it.